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Research and intelligence

Your AccountsBeta

Your book of accounts in one place: what moved recently, fit scores with the evidence behind them, and triggers worth acting on.

Research and POV Studio work one account at a time. Your Accounts is the other view: everything you're tracking, and what changed across it while you were busy with something else.

This is currently rolling out, so it may not appear in your sidebar yet.

Pulse

Pulse is the what-moved feed. New filings, leadership changes, hiring shifts, news that actually matters rather than every press release. You can dismiss items you've handled so the feed stays a to-do list instead of an archive.

Fit scores

Each account gets a fit score against what you sell. The number on its own is close to useless, which is why every score opens into the reasoning and the evidence it was built from. Treat the score as a way to sort your list, and the explanation as the thing you actually read.

If a score looks wrong, it usually means the underlying research is thin or your product description is vague. Both are fixable, and rescoring picks up the change.

Triggers

Triggers are the events worth reaching out about: funding, leadership hires, expansion, a shift in strategy. They feed into outreach drafts, so a trigger you noticed here can become the first line of a sequence without retyping the context.